{"id":76792,"date":"2018-09-24T15:13:10","date_gmt":"2018-09-24T14:13:10","guid":{"rendered":"https:\/\/rexuniversal.com\/?page_id=76792"},"modified":"2023-09-14T12:18:22","modified_gmt":"2023-09-14T11:18:22","slug":"marketing-de-contenidos","status":"publish","type":"page","link":"https:\/\/rexuniversal.com\/es\/marketing-de-contenidos\/","title":{"rendered":"Marketing de contenidos"},"content":{"rendered":"

[vc_row unlock_row_content=\u00bbyes\u00bb row_height_percent=\u00bb0″ override_padding=\u00bbyes\u00bb h_padding=\u00bb0″ top_padding=\u00bb0″ bottom_padding=\u00bb0″ overlay_alpha=\u00bb100″ equal_height=\u00bbyes\u00bb gutter_size=\u00bb0″ shift_y=\u00bb0″ style=\u00bbinherited\u00bb][vc_column column_width_percent=\u00bb100″ position_horizontal=\u00bbleft\u00bb gutter_size=\u00bb3″ override_padding=\u00bbyes\u00bb column_padding=\u00bb5″ back_color=\u00bbcolor-xsdn\u00bb overlay_alpha=\u00bb100″ shift_x=\u00bb0″ shift_y=\u00bb0″ z_index=\u00bb0″ medium_width=\u00bb100″ zoom_width=\u00bb0″ zoom_height=\u00bb0″ width=\u00bb1\/3″ safe_padding=\u00bbyes\u00bb][vc_custom_heading heading_semantic=\u00bbh3″ text_font=\u00bbfont-597343″ text_size=\u00bbh3″ text_weight=\u00bb700″ text_transform=\u00bbuppercase\u00bb]VIVIMOS EN LA ERA DEL \u00abSTORYTELLING\u00bb[\/vc_custom_heading][vc_separator sep_color=\u00bb,Default\u00bb][vc_column_text text_lead=\u00bbyes\u00bb]Para crear tu historia de \u00e9xito, es esencial crear contenidos nuevos y relevantes que tus clientes encuentren interesante y a\u00f1ada valor.<\/p>\n

Como resultado de trabajar con muchas empresas en m\u00faltiples industrias como pueden ser la inmobiliaria, la moda, la abogac\u00eda o la contabilidad, hemos desarrollado una amplia base de conocimientos sobre diferentes temas. Esto nos permite ayudarlo sea cual sea el \u00e1mbito en el que est\u00e9 operando.[\/vc_column_text][\/vc_column][vc_column column_width_percent=\u00bb100″ position_horizontal=\u00bbleft\u00bb gutter_size=\u00bb3″ override_padding=\u00bbyes\u00bb column_padding=\u00bb5″ back_color=\u00bbcolor-lxmt\u00bb overlay_alpha=\u00bb0″ shift_x=\u00bb0″ shift_y=\u00bb0″ z_index=\u00bb0″ medium_width=\u00bb100″ zoom_width=\u00bb0″ zoom_height=\u00bb0″ width=\u00bb2\/3″ safe_padding=\u00bbyes\u00bb][vc_row_inner row_inner_height_percent=\u00bb0″ overlay_alpha=\u00bb50″ gutter_size=\u00bb4″ shift_y=\u00bb0″][vc_column_inner width=\u00bb1\/2″][vc_icon icon=\u00bbfa fa-line-chart\u00bb icon_image=\u00bb88932″ icon_color=\u00bbaccent\u00bb text_size=\u00bbh4″ css_animation=\u00bbbottom-t-top\u00bb animation_delay=\u00bb200″ align=\u00bbleft\u00bb title=\u00bbSEO\u00bb uncode_shortcode_id=\u00bb132326″ icon_color_type=\u00bbuncode-palette\u00bb]Realizaremos un an\u00e1lisis de palabras claves y escribiremos entradas de blog que generen valor tanto para tu marca como para tus clientes. Usar las palabras correctas y tener contenido actualizado sirven como una se\u00f1al para motores de b\u00fasqueda como Google, de que eres una p\u00e1gina activa y que posees contenido que est\u00e1 siendo buscado por posibles clientes. Todo esto te ayudar\u00e1 a posicionarte m\u00e1s arriba en los motores de b\u00fasqueda.[\/vc_icon][vc_icon icon=\u00bbfa fa-comments\u00bb icon_image=\u00bb88938″ icon_color=\u00bbcolor-104936″ text_size=\u00bbh4″ css_animation=\u00bbbottom-t-top\u00bb animation_delay=\u00bb200″ align=\u00bbleft\u00bb title=\u00bbTraducci\u00f3n Web\u00bb uncode_shortcode_id=\u00bb308639″ icon_color_type=\u00bbuncode-palette\u00bb]Expandirse a nuevos mercados extranjeros no es tarea f\u00e1cil si existe una barrera ling\u00fc\u00edstica entre tu marca y tu cliente potencial. Nuestro equipo multiling\u00fce te ayudar\u00e1 a traducir todo el contenido que necesites. Adem\u00e1s, crearemos textos que est\u00e9n bien estructurados, sean gramaticalmente correctos y f\u00e1cil de comprender para establecer una primera impresi\u00f3n de lo m\u00e1s profesional.[\/vc_icon][\/vc_column_inner][vc_column_inner width=\u00bb1\/2″][vc_icon icon=\u00bbfa fa-laptop2″ icon_image=\u00bb88935″ icon_color=\u00bbaccent\u00bb text_size=\u00bbh4″ css_animation=\u00bbbottom-t-top\u00bb animation_delay=\u00bb400″ align=\u00bbleft\u00bb title=\u00bbBlog\u00bb uncode_shortcode_id=\u00bb129440″ icon_color_type=\u00bbuncode-palette\u00bb]A\u00f1adir un blog a tu p\u00e1gina web ayudar\u00e1 a atraer m\u00e1s tr\u00e1fico a tu p\u00e1gina. Puede ocurrir que tus clientes todav\u00eda no est\u00e9n al tanto de tu marca y que no sepan c\u00f3mo encontrar los productos o servicios que ofreces. Sin embargo, es probable que busquen algo similar. Por lo tanto, tener un blog que trate sobre temas relacionados con ellos incrementar\u00e1 las posibilidades de que entres en el radar de posibles clientes.[\/vc_icon][vc_icon icon=\u00bbfa fa-pencil2″ icon_image=\u00bb88942″ icon_color=\u00bbaccent\u00bb text_size=\u00bbh4″ css_animation=\u00bbbottom-t-top\u00bb animation_delay=\u00bb600″ align=\u00bbleft\u00bb title=\u00bbRedacci\u00f3n\u00bb uncode_shortcode_id=\u00bb140516″ icon_color_type=\u00bbuncode-palette\u00bb]Nuestros redactores se basar\u00e1n en el SEO para crear entradas de blogs relacionados con tu negocio que destaquen y a\u00f1adan valor a tu p\u00e1gina. Esto te ayudar\u00e1 a establecerte como una figura de autoridad en los ojos de tu p\u00fablico. Al tener una presencia activa, generar\u00e1s confianza en tu p\u00fablico y sabr\u00e1n que eres una empresa activa y que est\u00e1 listo para servir.[\/vc_icon][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00bbyes\u00bb row_height_percent=\u00bb0″ override_padding=\u00bbyes\u00bb h_padding=\u00bb2″ top_padding=\u00bb2″ bottom_padding=\u00bb2″ back_color=\u00bbaccent\u00bb overlay_alpha=\u00bb95″ gutter_size=\u00bb4″ column_width_use_pixel=\u00bbyes\u00bb shift_y=\u00bb0″ z_index=\u00bb0″ row_height_pixel=\u00bb150″][vc_column column_width_percent=\u00bb100″ gutter_size=\u00bb3″ style=\u00bbdark\u00bb overlay_alpha=\u00bb50″ shift_x=\u00bb0″ shift_y=\u00bb0″ shift_y_down=\u00bb0″ z_index=\u00bb0″ medium_width=\u00bb0″ mobile_width=\u00bb0″ width=\u00bb1\/1″][vc_gallery el_id=\u00bbgallery-35677″ type=\u00bbcarousel\u00bb random=\u00bbyes\u00bb medias=\u00bb74329,74331,74332,74333″ carousel_lg=\u00bb1″ carousel_md=\u00bb1″ carousel_sm=\u00bb1″ gutter_size=\u00bb0″ media_items=\u00bbicon,media|lightbox|original\u00bb carousel_v_align=\u00bbmiddle\u00bb carousel_type=\u00bbfade\u00bb carousel_interval=\u00bb5000″ carousel_navspeed=\u00bb400″ carousel_loop=\u00bbyes\u00bb carousel_dots_mobile=\u00bbyes\u00bb carousel_autoh=\u00bbyes\u00bb carousel_textual=\u00bbyes\u00bb stage_padding=\u00bb0″ single_overlay_opacity=\u00bb50″ single_padding=\u00bb0″ single_title_family=\u00bbfont-134980″ single_title_dimension=\u00bbh2″ single_title_height=\u00bbfontheight-524109″ single_css_animation=\u00bbleft-t-right\u00bb single_animation_delay=\u00bb500″ carousel_twitter=\u00bbyes\u00bb title=\u00bbTestimonials\u00bb items=\u00bbeyI3NDMyOV9pIjp7InNpbmdsZV9oX2FsaWduIjoiY2VudGVyIiwic2luZ2xlX3RpdGxlX2ZhbWlseSI6IiJ9LCI3NDMzMV9pIjp7InNpbmdsZV90aXRsZV9mYW1pbHkiOiIiLCJzaW5nbGVfaF9hbGlnbiI6ImNlbnRlciJ9LCI3NDMzMl9pIjp7InNpbmdsZV90aXRsZV9mYW1pbHkiOiIiLCJzaW5nbGVfaF9hbGlnbiI6ImNlbnRlciJ9LCI3NDMzM19pIjp7InNpbmdsZV90aXRsZV9mYW1pbHkiOiIiLCJzaW5nbGVfaF9hbGlnbiI6ImNlbnRlciJ9fQ==\u00bb][\/vc_column][\/vc_row][vc_row unlock_row_content=\u00bbyes\u00bb row_height_percent=\u00bb0″ override_padding=\u00bbyes\u00bb h_padding=\u00bb0″ top_padding=\u00bb0″ bottom_padding=\u00bb0″ back_color=\u00bbcolor-rgdb\u00bb overlay_alpha=\u00bb100″ gutter_size=\u00bb100″ shift_y=\u00bb0″ style=\u00bbinherited\u00bb][vc_column column_width_percent=\u00bb100″ gutter_size=\u00bb3″ font_family=\u00bbfont-134980″ overlay_alpha=\u00bb50″ shift_x=\u00bb0″ shift_y=\u00bb0″ z_index=\u00bb0″ medium_width=\u00bb0″ width=\u00bb1\/1″][uncode_index el_id=\u00bbindex-476895211″ loop=\u00bbsize:7|order_by:menu_order|order:ASC|post_type:page|by_id:85529,76792,76723,76800,76743,76768,86974|taxonomy_count:10″ style_preset=\u00bbmetro\u00bb screen_lg=\u00bb1200″ screen_md=\u00bb960″ screen_sm=\u00bb480″ gutter_size=\u00bb0″ post_items=\u00bbtitle,media,text,link,author,date,category,extra\u00bb page_items=\u00bbtitle,text|excerpt,media|featured|onpost|original\u00bb product_items=\u00bbtitle,media,text,category,price\u00bb portfolio_items=\u00bbmedia|featured|onpost|original,title\u00bb footer_style=\u00bbdark\u00bb footer_back_color=\u00bbaccent\u00bb single_text=\u00bboverlay\u00bb single_width=\u00bb3″ single_height=\u00bb3″ single_overlay_color=\u00bbcolor-nhtu\u00bb single_overlay_opacity=\u00bb30″ single_h_align=\u00bbcenter\u00bb single_padding=\u00bb2″ single_title_family=\u00bbfont-597343″ single_title_dimension=\u00bbh2″ single_title_weight=\u00bb700″ single_title_transform=\u00bbcapitalize\u00bb single_text_lead=\u00bbyes\u00bb single_border=\u00bbyes\u00bb single_css_animation=\u00bbbottom-t-top\u00bb single_animation_delay=\u00bb200″ custom_order=\u00bbyes\u00bb lbox_title=\u00bbyes\u00bb lbox_caption=\u00bbyes\u00bb lbox_deep=\u00bbyes\u00bb single_block_click=\u00bbyes\u00bb single_text_hover=\u00bbyes\u00bb items=\u00bbeyI0NjI1X2kiOnsic2luZ2xlX3dpZHRoIjoiNiJ9LCI0NTgxX2kiOnsic2luZ2xlX3dpZHRoIjoiMiIsInNpbmdsZV9oZWlnaHQiOiIyIn0sIjQ1NzhfaSI6eyJzaW5nbGVfd2lkdGgiOiIyIiwic2luZ2xlX2hlaWdodCI6IjIifSwiNDM5M19pIjp7InNpbmdsZV93aWR0aCI6IjIiLCJzaW5nbGVfaGVpZ2h0IjoiMiJ9LCI0MTY3X2kiOnsic2luZ2xlX3dpZHRoIjoiMiIsInNpbmdsZV9oZWlnaHQiOiIyIn0sIjQxNjNfaSI6eyJzaW5nbGVfaGVpZ2h0IjoiMiJ9LCI0MTYwX2kiOnsic2luZ2xlX2hlaWdodCI6IjIifSwiNDE1NF9pIjp7InNpbmdsZV93aWR0aCI6IjYiLCJzaW5nbGVfaGVpZ2h0IjoiNCJ9LCI0MDg3X2kiOnsic2luZ2xlX3dpZHRoIjoiNiIsInNpbmdsZV9oZWlnaHQiOiI0In0sIjQwNjVfaSI6eyJzaW5nbGVfd2lkdGgiOiI2Iiwic2luZ2xlX2hlaWdodCI6IjQifSwiNDA3OF9pIjp7InNpbmdsZV93aWR0aCI6IjYiLCJzaW5nbGVfaGVpZ2h0IjoiNCJ9LCI3NDA1N19pIjp7InNpbmdsZV9saW5rIjoidXJsOmh0dHAlM0ElMkYlMkZyZXh1bml2ZXJzYWwuY29tJTJGY3VzdG9taXplZC1tYXJrZXRpbmctc3RyYXRlZ3klMkZ8fHwiLCJiYWNrX2ltYWdlIjoiNzMwMDIiLCJzaW5nbGVfbGF5b3V0X3BhZ2VfaXRlbXMiOiJ0aXRsZSx0ZXh0fGV4Y2VycHQsY2F0ZWdvcnksbWVkaWF8ZmVhdHVyZWR8b25wb3N0fG9yaWdpbmFsIn0sIjc0MDQxX2kiOnsic2luZ2xlX2hlaWdodCI6IjYiLCJzaW5nbGVfd2lkdGgiOiIzIn0sIjc0MjI5X2kiOnsic2luZ2xlX3dpZHRoIjoiNiIsInNpbmdsZV9oZWlnaHQiOiIzIn0sIjc1MjMzX2kiOnsic2luZ2xlX2xpbmsiOiJ1cmw6aHR0cCUzQSUyRiUyRnJleHVuaXZlcnNhbC5jb20lMkZzb2NpYWwtbWVkaWEtc3RyYXRlZ3klMkZ8fHwiLCJiYWNrX2ltYWdlIjoiNzMwMTMiLCJzaW5nbGVfbGF5b3V0X3BhZ2VfaXRlbXMiOiJ0aXRsZSx0ZXh0fGV4Y2VycHQsY2F0ZWdvcnksbWVkaWF8ZmVhdHVyZWR8b25wb3N0fG9yaWdpbmFsIiwic2luZ2xlX2hlaWdodCI6IjYifSwiNzUyODBfaSI6eyJzaW5nbGVfd2lkdGgiOiI2In0sIjc2NzY4X2kiOnsic2luZ2xlX2hlaWdodCI6IjMifSwiNzY3MjNfaSI6eyJzaW5nbGVfd2lkdGgiOiIzIn0sIjg1NTI5X2kiOnsic2luZ2xlX2hlaWdodCI6IjYifX0=\u00bb single_title_bold=\u00bbyes\u00bb footer_position=\u00bbleft\u00bb filtering_transform=\u00bbuppercase\u00bb order_ids=\u00bb85529,76743,76800,76792,76768,76723,86974″ uncode_shortcode_id=\u00bb848985″ footer_back_color_type=\u00bbuncode-palette\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row unlock_row_content=\u00bbyes\u00bb row_height_percent=\u00bb0″ override_padding=\u00bbyes\u00bb h_padding=\u00bb0″ top_padding=\u00bb0″ bottom_padding=\u00bb0″ overlay_alpha=\u00bb100″ equal_height=\u00bbyes\u00bb gutter_size=\u00bb0″ shift_y=\u00bb0″ style=\u00bbinherited\u00bb][vc_column column_width_percent=\u00bb100″ position_horizontal=\u00bbleft\u00bb gutter_size=\u00bb3″ override_padding=\u00bbyes\u00bb column_padding=\u00bb5″ back_color=\u00bbcolor-xsdn\u00bb overlay_alpha=\u00bb100″ shift_x=\u00bb0″ […]<\/p>\n","protected":false},"author":2,"featured_media":89175,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-76792","page","type-page","status-publish","has-post-thumbnail","hentry","page_category-rexuniversal-es"],"_links":{"self":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/pages\/76792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/comments?post=76792"}],"version-history":[{"count":2,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/pages\/76792\/revisions"}],"predecessor-version":[{"id":89233,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/pages\/76792\/revisions\/89233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/media\/89175"}],"wp:attachment":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/media?parent=76792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}