{"id":76863,"date":"2018-11-09T16:04:36","date_gmt":"2018-11-09T15:04:36","guid":{"rendered":"https:\/\/rexuniversal.com\/?p=76863"},"modified":"2020-04-14T19:02:41","modified_gmt":"2020-04-14T18:02:41","slug":"why-your-business-needs-a-blog","status":"publish","type":"post","link":"https:\/\/rexuniversal.com\/es\/why-your-business-needs-a-blog\/","title":{"rendered":"Why your business needs a blog"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=\u00bb0&#8243; override_padding=\u00bbyes\u00bb h_padding=\u00bb2&#8243; top_padding=\u00bb4&#8243; bottom_padding=\u00bb0&#8243; overlay_alpha=\u00bb50&#8243; equal_height=\u00bbyes\u00bb gutter_size=\u00bb0&#8243; column_width_percent=\u00bb85&#8243; shift_y=\u00bb0&#8243; z_index=\u00bb0&#8243;][vc_column column_width_percent=\u00bb100&#8243; align_horizontal=\u00bbalign_center\u00bb gutter_size=\u00bb3&#8243; override_padding=\u00bbyes\u00bb column_padding=\u00bb3&#8243; font_family=\u00bbfont-202503&#8243; overlay_alpha=\u00bb50&#8243; border_color=\u00bbcolor-gyho\u00bb border_style=\u00bbsolid\u00bb shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb3&#8243; mobile_width=\u00bb0&#8243; width=\u00bb1\/3&#8243; css=\u00bb.vc_custom_1495111159707{border-right-width: 1px !important;}\u00bb][vc_icon icon=\u00bbfa fa-users2&#8243; icon_color=\u00bbcolor-wvjs\u00bb size=\u00bbfa-3x\u00bb text_font=\u00bbfont-202503&#8243; text_size=\u00bbh2&#8243; text_weight=\u00bb400&#8243; text_space=\u00bbfontspace-111509&#8243; text_lead=\u00bbyes\u00bb title=\u00bbStarts a conversation\u00bb][\/vc_icon][\/vc_column][vc_column column_width_percent=\u00bb100&#8243; align_horizontal=\u00bbalign_center\u00bb gutter_size=\u00bb3&#8243; override_padding=\u00bbyes\u00bb column_padding=\u00bb3&#8243; font_family=\u00bbfont-202503&#8243; overlay_alpha=\u00bb50&#8243; border_color=\u00bbcolor-gyho\u00bb border_style=\u00bbsolid\u00bb shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb3&#8243; mobile_width=\u00bb0&#8243; width=\u00bb1\/3&#8243; css=\u00bb.vc_custom_1495111165050{border-right-width: 1px !important;}\u00bb][vc_icon icon=\u00bbfa fa-pricetags\u00bb icon_color=\u00bbcolor-wvjs\u00bb size=\u00bbfa-3x\u00bb text_font=\u00bbfont-202503&#8243; text_size=\u00bbh2&#8243; text_weight=\u00bb400&#8243; text_space=\u00bbfontspace-111509&#8243; text_lead=\u00bbyes\u00bb title=\u00bbAdds Value\u00bb][\/vc_icon][\/vc_column][vc_column column_width_percent=\u00bb100&#8243; align_horizontal=\u00bbalign_center\u00bb gutter_size=\u00bb3&#8243; override_padding=\u00bbyes\u00bb column_padding=\u00bb3&#8243; font_family=\u00bbfont-202503&#8243; overlay_alpha=\u00bb50&#8243; shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb3&#8243; mobile_width=\u00bb0&#8243; width=\u00bb1\/3&#8243;][vc_icon icon=\u00bbfa fa-checkmark-circle\u00bb icon_color=\u00bbcolor-wvjs\u00bb size=\u00bbfa-3x\u00bb text_font=\u00bbfont-202503&#8243; text_size=\u00bbh2&#8243; text_weight=\u00bb400&#8243; text_space=\u00bbfontspace-111509&#8243; text_lead=\u00bbyes\u00bb title=\u00bbSEO Benefits\u00bb][\/vc_icon][\/vc_column][\/vc_row][vc_row row_height_percent=\u00bb0&#8243; override_padding=\u00bbyes\u00bb h_padding=\u00bb0&#8243; top_padding=\u00bb0&#8243; bottom_padding=\u00bb0&#8243; overlay_alpha=\u00bb50&#8243; gutter_size=\u00bb3&#8243; column_width_percent=\u00bb100&#8243; shift_y=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_visibility=\u00bbyes\u00bb mobile_visibility=\u00bbyes\u00bb][vc_column column_width_percent=\u00bb83&#8243; gutter_size=\u00bb3&#8243; overlay_alpha=\u00bb50&#8243; shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb0&#8243; mobile_width=\u00bb0&#8243; width=\u00bb1\/1&#8243;][vc_separator][vc_empty_space empty_h=\u00bb2&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=\u00bb0&#8243; override_padding=\u00bbyes\u00bb h_padding=\u00bb2&#8243; top_padding=\u00bb0&#8243; bottom_padding=\u00bb0&#8243; overlay_alpha=\u00bb50&#8243; gutter_size=\u00bb3&#8243; column_width_percent=\u00bb100&#8243; shift_y=\u00bb0&#8243; z_index=\u00bb0&#8243;][vc_column column_width_use_pixel=\u00bbyes\u00bb gutter_size=\u00bb2&#8243; font_family=\u00bbfont-202503&#8243; overlay_alpha=\u00bb50&#8243; shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb0&#8243; align_mobile=\u00bbalign_center_mobile\u00bb mobile_width=\u00bb0&#8243; width=\u00bb1\/1&#8243; column_width_pixel=\u00bb900&#8243;][vc_empty_space empty_h=\u00bb2&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=\u00bb0&#8243; override_padding=\u00bbyes\u00bb h_padding=\u00bb2&#8243; top_padding=\u00bb0&#8243; bottom_padding=\u00bb4&#8243; overlay_alpha=\u00bb50&#8243; gutter_size=\u00bb3&#8243; column_width_percent=\u00bb100&#8243; shift_y=\u00bb0&#8243; z_index=\u00bb0&#8243;][vc_column column_width_use_pixel=\u00bbyes\u00bb gutter_size=\u00bb3&#8243; font_family=\u00bbfont-202503&#8243; overlay_alpha=\u00bb50&#8243; shift_x=\u00bb0&#8243; shift_y=\u00bb0&#8243; shift_y_down=\u00bb0&#8243; z_index=\u00bb0&#8243; medium_width=\u00bb0&#8243; align_mobile=\u00bbalign_center_mobile\u00bb mobile_width=\u00bb0&#8243; width=\u00bb1\/1&#8243; column_width_pixel=\u00bb900&#8243;][vc_column_text text_lead=\u00bbyes\u00bb]<\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">Blogging is not what it used to be, it evolved and it become a tool accessible to everyone. Linking a blog to your business is a great way of sharing your experience, your services and connecting with your clients. It is also a great way to drive traffic to your homepage and increase revenue!<\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">Having a blog enhances your customers brand experience by adding value to your services. It gives your brand a voice with which you can reach out to your customers. In addition, blogs are the perfect place to keep your clients updated and hear their feedback. Because of this, it is the perfect opportunity to discover what they value most about your brand.<\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">Additionally, it creates a place where your brand can shine! Because websites have to be professional, a blog allows the possibility of showing more personality and creativity as well as helping to broaden the perception your clients have of your brand.<\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">Another good reason to create blog posts for your website is that Google loves them. It recognizes it as new content that keeps the web alive. As a result, it helps you boost your search engine positioning, it\u2019s basically free SEO!<\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">The biggest inconvenience is the time it takes to write each post and keep your page updated, but there is a simple solution to that. By keeping a <a href=\"https:\/\/influencermarketinghub.com\/social-media-posting-scheduling-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\">content schedule<\/a>, you will know exactly when a post should be going out. This means that you can create posts in advance and have them posted automatically on the scheduled day. Because most businesses already have a website, creating a blog should be free of cost making it even more appealing!<\/span><\/p>\n<p style=\"text-align: justify;\"><span class=\"font-597343\">All things considered, blogging for your business is worth the work as it makes a huge difference to how you conduct business. If you need help <a href=\"\/?page_id=75291\" target=\"_blank\" rel=\"noopener noreferrer\">managing a blog<\/a>\u00a0for your website don\u2019t hesitate to <a href=\"\/?page_id=74249\" target=\"_blank\" rel=\"noopener noreferrer\">get in touch!<\/a><\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Blogging is not what it used to be, it has evolved and has become a tool&#8230;<\/p>\n","protected":false},"author":2,"featured_media":75672,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[161],"tags":[162,163,164],"class_list":["post-76863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-es","tag-instagram-es","tag-socialmedia-es","tag-marketing-es"],"_links":{"self":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/posts\/76863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/comments?post=76863"}],"version-history":[{"count":0,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/posts\/76863\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/media\/75672"}],"wp:attachment":[{"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/media?parent=76863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/categories?post=76863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rexuniversal.com\/es\/wp-json\/wp\/v2\/tags?post=76863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}